Obvious State

My Account

Super Slogan!

Don't Panic! It's Organic. Catchier than "USDA certified." More powerful than "pesticide-free." Able to distill years of guilt-driven marketing into a single rhyme. Look! Up at the checkout counter! It's soothing! It's purchase-inducing! It's Super Slogan!


Jul 19, 2014 • Posted by katieleigh

Love it.

Jul 19, 2014 • Posted by magdalena viktoria


Jul 19, 2014 • Posted by nichole

Risa – Yeah, I've seen this one before as well.

The most interesting thing to me is that it speaks volumes about the state of eating today. It's all guilt, panic,. etc.

Have you seen this clip from Portlandia?


I just rolled my eyes when I saw this sign. Totally ridiculous that we've come to this.

Jul 19, 2014 • Posted by risamay

Super slogan! Though, looks like they've stolen Poyning Farm's slogan :D


I also like …

Don't Panic, Go Organic

Don't Panic, Eat Organic

Don't Panic, It's Organic

… and Google. I like the Google.



Jul 19, 2014 • Posted by Brigid *FrenchLogic

I'll buy whatever they are selling!
(the only thing missing is the smiley face emoticon)

Jul 19, 2014 • Posted by martu


Jul 19, 2014 • Posted by Where My Heart Is


Jul 19, 2014 • Posted by nichole

PS. And I am being SUPER sarcastic!

Jul 19, 2014 • Posted by Mackenzie

oh my goodness, i am such a sucker for good marketing. in halloween i'm a total goner if it has a pumpkin on it. oh boy.

Jul 19, 2014 • Posted by lizzie

EXCELLENCE. i love that slogan, what a find.

Leave a comment

Join our mailing list for news and offers