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Chaos and Opportunity

Chaos and Opportunity

"In the midst of chaos, there is also opportunity." - Sun Tzu

Sun Tzu was the original game theorist, and the advice in “The Art of War" contains ancient practical wisdom with application well beyond military strategy. He underscored the importance of "knowledge is power" and "picking your battles," as well as the role of hubris, planning and timing. This "winners mindset" quotation is a favorite of ours with universal appeal.

We responded to the quotation's simple contrast, and honed in on the question it raises: How do you identify opportunity in the midst of chaos? Aim for it and go for it. In the illustration, we depict an archer aiming his or her bow, the curve of which defines the border between calm and chaos. 

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